Smart Placement documentation
Smart Placement solves a critical challenge: how can brokers grow and scale in a market facing rising complexity, tighter margins and mounting pressure to digitise?
Fragmented systems, manual processes and data silos hold brokers back. Smart Placement replaces those bottlenecks with a single platform that transforms how you place and manage risk.
It benefits broking teams handling complex risk portfolios, contract builders, operations leads, and facility managers: anyone who needs to reduce manual work and increase their placement capacity. Smart Placement supports them all in one consolidated interface.
It unifies the full broking journey of risk marketing, data ingestion, contract building, and facilities into one intuitive interface. No other platform offers this level of functionality, flexibility and control, purpose-built for the realities of specialty broking.
How it works
Smart Placement uses a domain-specific programming language to model and automate the placement and underwriting of specialty insurance products. It provides a structured, expressive, and highly adaptable way to define insurance policies, risk assessments, and underwriting criteria in a formalised, machine-readable format.
It introduces a specification-based approach, where insurance contracts are defined as programmable schemas, allowing for structured data ingestion, real-time evaluations, and efficient policy lifecycle management. This enables insurers to transition from static, document-based workflows to dynamic, data-driven decision-making processes.
Unlike tools that require brokers to change how they work, Smart Placement fits naturally into your workflow while radically improving scale and efficiency. It turns fragmented systems and unstructured data into a strategic asset, enabling brokers to grow GWP per head, move faster, and engage underwriters more effectively.
Exclusive integrations, such as with Placing Platform Limited, embed Smart Placement into the core digital fabric of the London Market. It’s not just an innovation; it’s becoming the infrastructure for modern broking.
Key features
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Declarative syntax: A simple and powerful way to define insurance logic, reducing complexity in policy creation.
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Strong typing and validation: Ensure data integrity and consistency across policies and underwriting rules.
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Real-time contract evaluation: Dynamically assess policies and contracts, with instant updates based on new information.
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Seamless integration: Effortless synchronisation with existing insurance technology stacks, and AI-driven underwriting models.
How to use this documentation
This site uses the Diátaxis approach to separate content by what you’re trying to do, whether that’s learning, solving a problem, understanding concepts, or looking up details. This makes it easier to find exactly what you need.
Content is organised into four categories:
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Tutorials are learning-oriented lessons that guide you through a series of steps to complete a project. Start here if you’re new to the product and want hands-on practice.
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How-to guides are goal-oriented instructions that show you how to solve a specific problem. Use these when you know what you want to achieve but need guidance on the steps.
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Explanation articles provide background context and discuss concepts, design decisions, and why things work the way they do. Read these to deepen your understanding.
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Reference material contains technical descriptions, API specifications, and detailed parameters. Consult these when you need to look up specific information.
About the Diátaxis approach
Diátaxis recognises that documentation users have different needs at different times. When you’re learning, you need guided practice. When you’re working, you need quick solutions. When you’re curious, you need explanation. When you’re implementing, you need lookup tables.
Traditional documentation often mixes these together, forcing you to hunt through tutorials for API details or wade through reference lists whilst trying to learn. By keeping these modes separate, each piece of documentation can focus on doing one job well, and you can go straight to the type of content that matches what you’re trying to accomplish right now.